Better data.
Better decisions.
Incomplete tracking costs online stores real money. Learn what difference precise conversion data makes for your advertising budgets.
The Problem: Tracking Losses
Browser restrictions, ad blockers and cookie limitations lead to significant data losses. The result: wrong optimization decisions and wasted advertising budget.
Data loss from browser tracking
According to industry data, up to 30% of conversion data is lost with pure browser tracking — due to ad blockers, ITP (Safari) and missing cookie consent.More Event Match Quality
Server-side tracking typically improves Event Match Quality at Meta by 20-30 percentage points, as more identifiers are reliably transmitted.More Captured Conversions
Server-side tracking captures conversions that are lost client-side due to ad blockers, ITP and consent limits — typically around 20-40% of signals across the industry. With more complete data, store owners report improved ROAS after switching.Sources: Meta Conversions API Best Practices (opens in new window), Google Enhanced Conversions (opens in new window), E-commerce industry surveys DACH 2024/2025. All figures are indicative.
Calculate your potential
How much additional revenue could you achieve with better tracking? Adjust the values to match your store.
* Simplified estimate, no guarantee. Actual results depend on store, industry, ad budget and other factors. The calculation is based on industry data: Server-side tracking captures 20-37% more conversions according to case studies (Stape, Polar Analytics) and improves ROAS by 10-35% (Meta CAPI Best Practices). The 50% factor is a conservative average, not a revenue guarantee.
Why store owners switch
Privacy by Design
German servers, DPA included, PII hashing and consent respect as standard.
Setup in minutes
No Server-Side GTM, no cloud infrastructure. Installation directly from the Shopify App Store.
10+ Platforms
Meta, GA4, TikTok, Google Ads, Pinterest, Snapchat, LinkedIn, Microsoft Ads, Klaviyo and Custom Webhooks.
Made in Germany
Developed and hosted in Germany. German support. Infrastructure without US cloud services.
Ready for better tracking?
Start for free and see for yourself how many conversions you've been missing.