Transparent pricing, fair billing
Start for free and scale with your business. No hidden costs.
- Meta Conversions API
- Web Pixel + Webhooks
- Event Dashboard
- Basic Support
- Everything from Free
- Google Analytics 4
- Email Support
- 60 days data retention
- Everything from Starter
- TikTok Events API
- Attribution Analysis
- Priority Support
- 90 days data retention
- Everything from Growth
- Google Ads, Pinterest, Snapchat
- LinkedIn, Microsoft Ads, Klaviyo
- Custom Webhooks
- 180 days data retention
- Everything from Scale
- Offline deals (phone, email) with click-ID matching
- Event trigger wizard + Platform Event Picker
- Shopify Flow Action (Shopify Plus)
- 100,000 orders/month
- Incl. up to 3 linked stores (consent flow)
- Public API
- Dedicated Support
- 365 days data retention
This offer is exclusively for businesses. All prices in USD, net plus applicable VAT. Billed through Shopify. Approximate EUR amounts may vary depending on exchange rate.
Feature Comparison
All plans in detail
| Feature | Free | Starter | Growth | Scale | Enterprise |
|---|---|---|---|---|---|
| Orders/month | 50 | 500 | 2.000 | 10.000 | 100.000 |
| Meta CAPI | ✓ | ✓ | ✓ | ✓ | ✓ |
| Google Analytics 4 | ✗ | ✓ | ✓ | ✓ | ✓ |
| TikTok Events API | ✗ | ✗ | ✓ | ✓ | ✓ |
| Google Ads | ✗ | ✗ | ✗ | ✓ | ✓ |
| ✗ | ✗ | ✗ | ✓ | ✓ | |
| Snapchat | ✗ | ✗ | ✗ | ✓ | ✓ |
| ✗ | ✗ | ✗ | ✓ | ✓ | |
| Microsoft Ads | ✗ | ✗ | ✗ | ✓ | ✓ |
| Klaviyo | ✗ | ✗ | ✗ | ✓ | ✓ |
| Custom Webhooks | ✗ | ✗ | ✗ | ✓ | ✓ |
| Attribution Analysis | ✗ | ✗ | ✓ | ✓ | ✓ |
| Public REST API | ✗ | ✗ | ✗ | ✗ | ✓ |
| Data Retention | 30 days | 60 days | 90 days | 180 days | 365 days |
| Configurable Alerts | ✗ | ✗ | ✓ | ✓ | ✓ |
| Event Configuration | ✗ | ✗ | ✓ | ✓ | ✓ |
| Customer Journey | ✗ | ✗ | ✓ | ✓ | ✓ |
| Ad Spend / ROAS | ✗ | ✗ | ✗ | ✓ | ✓ |
| Custom Reports | ✗ | ✗ | ✗ | ✓ | ✓ |
| Consent Dashboard | ✓ | ✓ | ✓ | ✓ | ✓ |
| Event Latency Monitoring | ✗ | ✗ | ✓ | ✓ | ✓ |
| AI Recommendations | ✗ | ✗ | ✓ | ✓ | ✓ |
| Token Expiry Warnings | ✓ | ✓ | ✓ | ✓ | ✓ |
| Attribution Model Comparison | ✗ | ✗ | ✓ | ✓ | ✓ |
| Optimization Checklist | ✓ | ✓ | ✓ | ✓ | ✓ |
| Dashboard Customization | ✗ | ✗ | ✗ | ✓ | ✓ |
| Audience Sync | ✗ | ✗ | ✗ | ✗ | ✓ |
| Cohort Analysis / LTV | ✗ | ✗ | ✗ | ✗ | ✓ |
| Data-Driven Attribution | ✗ | ✗ | ✗ | ✗ | ✓ |
| Data Warehouse Export | ✗ | ✗ | ✗ | ✗ | ✓ |
| Creative Analytics | ✗ | ✗ | ✗ | ✓ | ✓ |
| Marketing Mix Modelling | ✗ | ✗ | ✗ | ✗ | ✓ |
| Multi-Store with consent flow (up to 3 stores) | ✗ | ✗ | ✗ | ✗ | ✓ |
| Custom Domain Tracking | ✗ | ✗ | ✓ | ✓ | ✓ |
| Headless Commerce SDK | ✗ | ✗ | ✗ | ✓ | ✓ |
| Custom Events | ✗ | ✗ | ✗ | ✗ | ✓ |
| Bulk Credential Import | ✗ | ✗ | ✗ | ✗ | ✓ |
| Offline Deals (Phone, Email) | ✗ | ✗ | ✗ | ✗ | ✓ |
| Event Triggers with Platform Event Picker | ✗ | ✗ | ✗ | ✗ | ✓ |
| Shopify Flow Action | ✗ | ✗ | ✗ | ✗ | ✓ |
What happens when you exceed the limit?
Upgrade plan
Switch to a higher plan anytime with more orders and features.
Activate overage
Tiered overage pricing per 1,000 additional orders: Starter $76, Growth $39, Scale $13, Enterprise $4. Only available on paid plans. You'll be notified at 80% and 100%. Current prices can be found in your app settings.
Frequently asked billing questions
How are orders counted?
Every completed order for which a Purchase event is sent is counted. Test and cancelled orders are not counted.
How does billing work?
Billing runs entirely through Shopify Billing. You see the costs directly on your Shopify invoice. No separate payment required.
Can I cancel anytime?
Yes. The Free plan is free forever. Paid plans can be cancelled at the end of the billing period by uninstalling the app.
Is there a trial period?
Yes! Paid plans start with a 14-day free trial. All features of the selected plan are available during the trial period. If the plan is not cancelled before the trial ends, it automatically converts to a paid subscription — the first charge occurs only after the trial period ends. The trial is granted only once per shop. Additionally, the Free plan is permanently free with up to 50 orders/month.
How does a plan switch work?
Upgrades take effect immediately — the price difference is prorated. Downgrades take effect at the end of the billing period. You keep all features of your current plan until then. Platforms no longer covered by the lower plan are disconnected in the process — on a later upgrade you reconnect them once. All plans — including Enterprise — are selected directly in the app's plan screen via Shopify Billing. No separate sales or activation process is required.
How do linked stores work in the Enterprise plan?
The Enterprise plan includes up to 3 linked stores. Every link is created after active consent from the respective shop owner (Art. 6(1)(a) GDPR) through a two-step consent flow. The owner individually selects from 15 permissions which tasks to delegate. The consent is recorded pursuant to Art. 7(1) GDPR. Events of linked stores count toward the shared owner quota (100,000 orders/month). Two link types are available: 'Agency-managed' and 'Self-owned organization'. The shop owner can withdraw the consent at any time under Art. 7(3) GDPR.
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